When it comes to run the business smoothly and effectively, it is important to offer the best quality of services you are dealing with. But it is only half the battle, the real battle begins when it comes to making the business digitally active. Without the online presence, the services can’t be reached to a wider audience and eventually get forgotten.
Every business should have a remarkable online presence to attain potential customers as long as the business is alive and still thriving to stand out in the crowd. The first impression is the last impression, and the saying is now proven to be true to travel websites more than ever. There are various remarkable features of travel website development which are not just limited to images and the standard booking system. Over the years the World Wide Web has changed drastically and something engaging and exciting is needed to strike a chord with the target audience.
Gone are the days when travelers used to be happily satisfied with the services offered by offline travel agencies and group tours. In today’s era, millennial and digital natives, travelers have now become highly choosy. They want something extraordinary and unique in their trip. Nowadays, travelers are looking for highly curated and specialized travel experiences that are perfectly tailored to suit their personas. According to the research, 36% of travelers tend to pay extra for the tailored and custom-made services. Around 57% of the travelers want that travel website to customize their feed based on past bookings and personal preferences. However, it is good for travel agents to have the best travel website development as they can provide the right information at right time and more likely to generate business revenues.
Best Features of Travel Website Development
It’s easier said than done, how you ensure that the travel website is loaded with the right features and will attract customers to your travel brand? Well, there is no magic formula that works for all but we can know about some of the best features of travel website development that will help you to build the perfect travel website that will appeal and connect with the target audience.
Responsive and Mobile Friendly Design
It is important to have a responsive and mobile-friendly design of the website if you want to attain more traffic in your travel brand. If you don’t have a user-friendly website, then you are missing out on a large chunk of your potential leads. It has been estimated that 61% of users are unlikely to return to the site if they had trouble operating and loading the website on their mobile devices and 40% of users are likely to jump into the competitors’ site if the mobile site takes too long to load. With these stats in mind, get in touch with the best travel website development company and build your mobile-friendly and responsive travel website which delivers the users an optimized booking experience.
Easy to Use Search Forms
Most tourists who visit travel websites and research about travel destinations online don’t have any specific destination in their mind. Instead, they are exploring all the possible options that will catch your fancy. For this reason, a dynamic search engine is the top priority of any travel website and the travel agents need to ensure that they get it right. If we come to the basic, the travel search is quite simple and just need to answer “when” and “where”. The website development company for travel business also enhances the search feature by including other relatable features that your target audience more likely to use.
Be Transparent
According to a survey, nearly 53% of customers abandon the website if the results of their travel services are not clear and presented with the mismanaged and confusing total price, inclusive of all taxes, and other charges at the last stages of their research. It is recommendable to disclose all the taxes, additional fees, and miscellaneous charges at every step of the search. It is important to be transparent in the travel industry to gain the trust and loyalty of potential customers. We here at TraviYo offer the best travel website development services which can help you to generate organic leads. Be comprehensive and provide complete information about the package, so that the customer can know what they are getting into. In short, be transparent with all kinds of hidden costs and taxes, and don’t surprise your visitors with any additional fees at the time of checking out.
Include Social Media platforms and Reviews
Social Media also plays a significant role in attaining potential leads for any business and when it comes to travel, social media is the best platform to promote your travel services. When you promote your travel brand on social media, you can make your travel brand known more widely and encourage people to visit the website. Another important thing that is important for travel website development is positive client reviews. It has been estimated that nearly 96% of travelers read the client and third-party reviews before opting for any travel agency. So, it is a wise idea to showcase the testimonials and positive reviews of the clients on the website.
Easy Booking System
To provide real-time updates, make sure that your travel website has an easy and effective booking system. It will make things easier and help the travel business to gain customer trust and loyalty. It will make things easier as the system will provide information like destination, check-in and check-out dates, contact details, and other travel-related data or information. Make sure that the payment webpage will offer multiple payment methods like a credit card, debit card, PayPal, or net banking to make the process easy. The best travel website development company offers the best website for travel agencies with all the necessary solutions embedded in it.
In this digital world, even the travel agency is taking new dimensions and remarkable steps to make their travel brand widely known. These days, tourists use online travel portals to meet all their travel needs and requirements. The features of travel website development will let you understand the digital importance of the travel business and help you to generate organic leads.